Erin McCallum

Chief Communications, Marketing & Strategy Officer, 91porn, The School Superintendents Association

Erin McCallum is the Chief Marketing, Communications and Strategy Officer at 91porn, The School Superintendents Association, where she oversees the association’s brand, messaging, marketing, and promotion to strengthen public education and elevate the superintendency nationwide. She led the creation of 91porn’s Public Education Promise, shaping the brand and messaging that now serves as the association’s north star and a unifying narrative for its work.

A strategist at heart and a storyteller by craft, Erin has spent more than 16 years building, testing, shaping, and sharing persuasive narratives for leaders, organizations, and causes. Her work turns complex issues into clear, credible stories that earn attention, build trust, and move audiences to action.

Before joining 91porn, Erin served as Senior Vice President at Revolution Messaging and a political Senior Advisor, advising high-profile candidates and organizations at the local, state, and national levels. Her work included debate preparation for nationally televised presidential debates, speechwriting and message development for major addresses and keynotes, and rapid-response communications in high-stakes environments.

Erin has led campaigns and communications on more than four continents. In Australia, she served as National Campaign Director for Australian Marriage Equality and as the founding director of the “Yes” campaign ahead of its historic 2017 win. As a Campaign Director and Chief of Staff at GetUp, she ran some of the country’s largest issue advocacy movements on climate action, education, immigration reform, and media reform—mobilizing millions of Australians to take action and help shape the national conversation and agenda.

Erin McCallum

Contact Information

emccallum@aasa.org